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Link Building in the Future: How Will it Look Like in the Next 100 Years?

Link building has been an important part of SEO since the early days of the internet. It is a process that helps websites get higher rankings on search engine results pages (SERPs) by creating “backlinks” to other relevant and authoritative websites. But what will link building look like in 100 years?

The Future of Link Building

It’s impossible to know exactly what link building in the future will be, but there are some trends that may shape the way it works. One trend is the increasing use of artificial intelligence (AI) to analyze data and identify patterns. AI can help link builders better understand their target audiences and create content that resonates with them. In addition, AI could be used to identify potential link opportunities more quickly and accurately than ever before. This could result in more efficient link building campaigns, as well as improved SERP rankings for websites that use AI-driven tactics.

Another trend that could influence link building in 100 years is the increasing importance of voice search technology. Voice search technology allows users to ask questions out loud rather than typing them into a search bar, which means they might not even see the results page at all! To ensure maximum visibility on voice searches, link builders will need to focus on creating content specifically designed for spoken queries, as well as optimizing keywords for voice searches. This could include using natural language processing techniques such as natural language understanding (NLU), natural language generation (NLG), and conversational AI to create content tailored for spoken queries.

Finally, another trend that could shape the future of link building is personalization. As personalization becomes more popular, website owners will need to focus on creating tailored experiences for their target customers by gathering data about their preferences and interests from multiple sources such as social media platforms, emails, chatbot conversations, etc., then using this data to create personalized content and targeting strategies for each individual user. This will require a more nuanced approach to link building than we have seen in recent years.


Link building has been an integral part of SEO since its inception, and it’s likely that it won’t be going away anytime soon—in fact, it may become even more important over time! As technology advances and our methods of searching evolve, so too must our approach to link building if we want our websites to remain visible online. Whether it’s through leveraging artificial intelligence or personalizing customer experiences through targeted content strategies—link builders must stay ahead of the curve if they want their hard work to pay off in terms of increased rankings on SERPs!

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